E-Marketing
Q.13
Apple is a very well known company that has developed over the years into a multi billion dollar organization. It is also very popular in terms of advertisement, on many of the different search engines and even on social networking sites. I have decided to use google.com for this assignment. Bellow is a screen shot of “Apple” typed into the search engine. There was 351,000,000 results returned, the majority of these results are not relevant and may only have “Apple” in there title. From this result you can clearly see that apple is a huge company that is very popular. The first five results will take you straight to the apple site.
Next I have decided to type one of apples most famous products into Google to see the result. There was 283,000,000 results returned for this search, again most of the results will not be relevant to iPod’s although this is a lot of results and this also proves that it is a popular product. The first couple of links take you to the apple site although after there are some sites that sell the product. Below is the screen shot that shows the search.
Finally I have decided to search for “MP3 players” to see if apple comes into the equation. Although the IPod arguably the most popular of the Mp3 players it did not appear on the first page of the search. There were 72,300,000 results given back from this search. As apple was not on the first sites it was given in the related search feature at the bottom of the page, the screen shot of this is below.
